About the Project
Real projectHow can we refresh the audience of the Arras Film Festival? This was the challenge for our team of 6. From strategy in September to the final review in January, we redesigned the communication to target students. Content creation, daily visuals, social media management... a true "live" production challenge that taught me how to combine creativity and reactivity.
aff4students.frMy Role
My role was to lead the communication from A to Z. Before the festival, I managed the strategy (monitoring, scheduling) and visual identity (posters, post designs). On-site, my goal was to keep the accounts alive daily by publishing content and creating live stories.
Creative Process
Project Specifications
Situation Analysis
Graphic Charter